Sign up
  • Verified Offers
  • Bonus details
  • 4.5/5
Popularity

This coupon has been used 86 times this week

Last Check

Last verified on June 25, 2025

Betting Expert

Operator quality has been reviewed by Gareth Hinton

Bonus amount

£20

Minimum Deposit

£5

Bonus Wager

£5

Bonus Type

Welcome offer

Payment Methods
visa google-pay apple-pay mastercard paypal

Rating

4.5/5

  • Sign up offer

    5/5

  • Existing customer promotions

    4/5

  • Mobile app

    4.5/5

  • Payment methods

    5/5

  • Customer support

    4/5

The Ladbrokes sign up offer is a nice way for new customers to get their foot in the door with sports betting. It gives them free bets to use on a large number of sports markets without having to wager their own money from the get-go. The low minimum deposit and straight-forward terms and conditions make it very beginner-friendly. All in all, it's a solid bonus for new punters to the platform.

Ladbrokes welcome offers overview: Pick between free bets and casino bonuses

The main Ladbrokes sign up offer 2025 for British punters is “Bet £5, get £20 free bets.” Here is our in-depth guide to activating the Ladbrokes UK welcome bonus, placing a winning bet, and key terms of the offer.

Ladbrokes Offers Offer details Sign up
Sports sign up offer £20 in free bets Claim offer
Casino welcome offer £30 bonus Claim offer
Bingo bonus offer £25 bonus Claim offer
Poker sign up offer £50 free tickets Claim offer

Details and requirements of the Ladbrokes sports sign up offer

Bet £5, get £20 in free bets. Perfect for football fans, horse racing enthusiasts, and tennis bettors. Before signing up, be sure you read over the T&C. Here are the most pertinent points to remember:

  • Legal age: 18+
  • New UK & ROI customers
  • You must be 18+
  • Minimum deposit: £/€5
  • Minimum odds: 1/2
  • Time to claim offer: 14 days
  • Free bet validity: 7 days

Ladbrokes

Bet £/€5 Get £/€20

18+ New UK+ROI Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get a 4 x £/€5 free bets. Free bet available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply.

Details and requirements of the Ladbrokes Casino welcome offer

Deposit & bet £10 on qualifying games (including Premium European Roulette, Big Bass Splash, Fishin’ Frenzy, Gold Cash Freespins, Age of Gods series), and get £30 in bonus credits. Perfect for roulette players, slot enthusiasts, and live casino fans.

  • 40x wagering requirement
  • Selected slots and live games
  • Max stake £2
  • 30-day expiry

Details and requirements of the Ladbrokes Bingo bonus offer

Deposit & spend £5 on bingo tickets and get a £25 bingo bonus to use in the following rooms: The Living Room (main room), The Attic (budget-friendly), The Gaming Room (90-ball), The Garage (quick 30-ball games), Coronation Street & Slingo Bingo themed rooms. Perfect for community gaming, casual players, and bingo newcomers.

  • 2x wagering on bingo
  • Available for 30 days
  • Access to all bingo rooms
  • From £0.05 tickets

Details and requirements of the Ladbrokes Poker sign up offer

Deposit £10, get £50 in poker tickets, spread out across one week. The daily breakdown includes: Spin tickets (£0.25), MTT tickets (£1.10-£5.50), Sit & Go tickets (£1-£10), plus special tournament entries. It’s perfect for tournament players, poker newcomers, and multi-table enthusiasts.

  • Daily packages for 7 days
  • Mix of MTTs, Sit & Go, Spins
  • Tickets valid for 7 days
  • Must log in daily to claim

Which Ladbrokes sign up offer should I choose?

  • For sports bettors: The £20 free bets offer provides excellent value with the lowest entry barrier (just £5).
  • For casino players: The £30 casino bonus gives more bonus funds but requires higher wagering.
  • For social gaming: Bingo’s £25 bonus with 2x wagering is the easiest to clear.
  • For poker players: The £50 ticket package provides the highest absolute value over seven days.

Each welcome offer is restricted to one per customer, per product. However, you can potentially claim the sports offer first, then explore other Ladbrokes products later.

How to register on Ladbrokes & claim £20 free bets: Step-by-step guide

We’ve claimed this bonus ourselves and can confirm it works exactly as advertised. Here’s your roadmap to £20 in free bets:

  1. Visit Ladbrokes: Go to ladbrokes.com or download their nifty app from your mobile store.
  2. Create your account: Click the “Join” button at the top of the page. You’ll need to provide the usual particulars: name, address, birth date, and contact details – standard stuff for any reputable bookmaker.
  3. Fund your account: To qualify for the offer, deposit a minimum of £/€5 (using an eligible payment method) within 14 days of registration. (Note: Deposits via Prepaid Cards, Moneybookers, PayPal, Paysafe, Neteller, or Skrill are excluded.)
  4. Place your first bet: Add your selections to the bet slip, and place a bet of at least £/€5 at odds of 1/2 (1.5 in decimal) or greater.
  5. Collect your free bets: Once your qualifying bet settles, you’ll automatically receive a total of £/€20 in free bets.

Note: Free bets are valid for 7 days from the time they’re credited, and the stake of any free bet is not returned as part of your winnings.

Pic of the Ladbrokes registration screen.

Sign up

Best Ladbrokes promotions for existing customers in 2025

The value doesn’t stop after claiming your £20 free bets. Ladbrokes keeps rewarding customers with ongoing promotions:

Acca insurance: Lower-risk accumulators

The accumulator insurance promotion, branded as “Acca Insure,” provides protection for football accumulator bets with five or more selections on both pre-match and in-play bets. If exactly one selection loses, Ladbrokes will refund your stake up to £10 as a free bet.

To qualify, you must place a real money accumulator with five or more selections from specific markets including Match Result, Both Teams to Score, Correct Score, Over/Under Total Goals, or 2up&win markets. Each selection must have minimum odds of 1/10, and the entire accumulator must have combined minimum odds of 3/1.

Ladbrokes

Acca Insurance and Boost

Insure and Boost your first qualifying ACCA every day!

Extra Place Races

Check the Extra Place Races with the promotions section every day. Ladbrokes lists various races with its improved each-way place terms.

For example, you may get 3 places instead of 2 and/or get 1/4 odds instead of 1/5. Full terms apply, if non-runners occur, normal each-way places may be used.

Ladbrokes

Extra Place Races

18+ UK&IRE only. Applies to bets placed on selected races from 3pm the day before the race. Minimum runner stipulations, restrictions and T&Cs apply

Best Odds Guaranteed

This is a real favourite with horse racing punters. ‘BOG’ applies from 8 am on the day of the race in question. Take the price on your horse, and if it wins at a bigger SP, you will be paid out at the higher price.

Ladbrokes

Best Odds Guaranteed – Greyhounds

If the starting price is bigger, you get the better price on all UK Greyhound racing!

Odds Boost

You may get an Odds Boost on any sport. This one is always worth checking whenever you log in to your Ladbrokes account.

Instead of 4/1, you may get 6/1 for your horse. You may also be offered 6/4 instead of 1/1 for your football team. Find out what’s on offer but only use it when you want to bet anyway.

Ladbrokes

Odds Boost

Boost the odds on a bet of your choice every day!

2 Up

2 Up has become a firm favourite with football fans at Ladbrokes. If your team goes 2 goals up, you will be paid out as a winner no matter the final result. This is an automatic pay out, you won’t need to go on and claim it.

This only works on pre-match bets. You won’t be eligible if you let the game kick off and then bet in-play. The feature works for singles and multiples, so any team in your accumulator going 2 up means that leg will be paid out as a winner.

Ladbrokes

Pick a 2up&win match, and if your selected team goes two goals up, we’ll pay out as a winner!

Bet Builder Boost

If you like placing Bet Builders already, look out for this as you can get the Bet Builder odds boosted. Create your bet combo as usual, then hit the Boost button when you see it. Ladbrokes may offer bigger odds than advertised.

Ladbrokes

Bet Builder Boost

NEW BIG BET BUILDER BOOST

1-2 Free

Predict three football scores to win £100 in cash. Ladbrokes will advertise the three games in the feature. Enter your predictions, if you fail Ladbrokes will offer a £5 free bet builder for 2 wins and a £1 bet for one correct score.

Lucky Dip

Get bigger odds on randomly assigned bets. Use the Lucky Dip feature and your random pick is revealed once you’ve placed your bet.

Ladbrokes

Lucky Dip

Reveal your pick at the push of a button. 18+ UK&ROI. Online & Mobile. Lucky Dip settlement rules, Max stake rules, Restrictions and T&Cs apply

Stable Mates

Bookmark the horses you like to keep a digital notebook of their performances.

Ladbrokes

Stable Mates

Build out your very own stable and track your favorite horses!

Tote Guarantee

Guaranteed minimums are offered on Placepots of £50,000 or £100,000, depending on the meeting.

Ladbrokes

Tote Guarantee

Win a share of up to £250k on selected races weekly!

Ladbrokes sports betting markets, features, odds overview

There are many benefits to betting with Ladbrokes. The bookmaker is one of the most popular sportsbooks in the UK for a reason. Ladbrokes can be fully trusted and has excellent customer service, but its vast sports offering is second to none.

Ladbrokes betting markets

Ladbrokes has a massive array of markets to bet on. Football is the primary sport in the UK, and Ladbrokes’ football markets are vast. Players can bet on every league and cup imaginable, from the Premier League to the National League.

Ladbrokes offers the classics, like in-play and outrights, as well as exotics. For example, for a typical match from the Premier League, players can bet on the match result, how many goals will be scored, the first goal scorer, and much more.

Ladbrokes offers comprehensive coverage across major sports:

Football

  • Premier League
  • Champions League
  • International competitions

ladbrokes mobile selection of football betting uk

Horse Racing

  • Daily UK & Ireland meetings
  • International racing
  • Virtual racing

Tennis

  • Grand Slams
  • ATP Tour
  • WTA Tour

Alongside football, horse racing is also extremely popular, and with races occurring year-round, racing lovers will have loads to bet on with Ladbrokes. There are also markets and odds for tennis, cricket, golf, Formula One, darts, NFL, and more.

Key betting features at Ladbrokes

You can always get new customer offers and betting promotions at Ladbrokes. Check their promos page for the latest.

One of the oldest brands in the business however is also on the ball when it comes to special features. We’ve highlighted some of the best ones.

Ladbrokes Grid

Ladbrokes does have a good loyalty scheme for existing customers, which is named The Grid. This is a program which creates a connection between modern online betting and traditional shop betting.

This is important as many people within our industry are still employed in the high street betting shops.

You can get a Grid Card after signing up with Ladbrokes. This is linked to your account. Rewards are given in terms of free bets, prizes and money back deals. Stats are also accumulated to help you along.

Points are accumulated by betting online or in shops. Even when a bet is placed in person, you can track it online after it is scanned.

Live Streaming

We shouldn’t take live streaming for granted, and we can get it at Ladbrokes. As well as their in-play betting, which is open on nearly all sports, live streaming is available on:

  • Football
  • Basketball
  • Darts
  • Horse racing
  • Tennis

While you are watching the events, you can get real-time stats and scores to help you along. You can do this via desktop or mobile.

There are two main benefits of live streaming. Firstly, you can see some of your event before betting to better understand how competitors are performing. Secondly, you can watch your chosen sports events on the move without the need to find a TV.

Cash Out

You can cash out at Ladbrokes as soon as you’ve placed a bet. You can also get out of your bet, for better or worse, between legs on a multi bet if you wish.

As soon as you place your bet, the Cash Out feature appears. If your bet is doing well, you may be offered more than you staked and you can claim that early without waiting for the result. It can also be used to cut your losses if you suddenly feel your bet won’t do well.

#GetABet

The #GetABet function is an interactive way to place bets. Use hashtag #GetABet on Ladbrokes’ X account to ask for bespoke bets from traders.

The traders have their fingers on the pulse and can, if possible, offer you odds on some weird and wonderful bet combinations.

Ladbrokes mobile app experience

There is a free downloadable Ladbrokes app available for all iOS and Android devices. The app offers in-play betting and live streaming. The main advantage of using this app is the convenience it brings. You can log in quickly, bet on the move, and keep an eye on the live action.

one of the top features at ladbrokes is the mobile app, available for ios and android

No markets, promotions, or features are missing. Everything you can access via the desktop site can be seen on the native app. In fact, for many, the app is a better way to access the Ladbrokes platform as it’s fast and easy to use.

There’s no app-specific Ladbrokes sign-up offer, but frankly, you don’t need one, as the £20 free bets work just fine on mobile. All existing customer promotions can be accessed on the app too.

Ratings are high for the Ladbrokes app (4.4/5 on Google Play and 4.7/5 on Apple). Current customers are happy, and developers are continually making small changes to keep it relevant.

Banking options for deposits & withdrawals

Ladbrokes offers plenty of deposit and withdrawal options. The usual debit cards, PayPal, Apple Pay, and Google Pay are all accepted.

Payment method
Processing time
Minimum deposit
Fee

VISA / MasterCard / Maestro

Instant

£5

Free

Apple Pay

Instant

£5

Free

Google Pay

Instant

£5

Free

PayPal

Instant

 £10

Free

Neteller

Instant

 £10

Free

Paysafe Card

Instant

£5

Free

Revolut

Instant

 £10

Free

UK Betting News: Revised deposit limits coming to Ladbrokes this year

The Gambling Commission is bringing in some new rules that’ll affect how you sign up at Ladbrokes and other betting sites. From October 31st, you’ll need to set a deposit limit before making your first deposit.

Here’s how it it’ll affect you when claiming your £20 in free bets on Ladbrokes:

  • When signing up at Ladbrokes, you’ll set a spending limit before your first deposit
  • You can adjust this limit up or down whenever you want
  • Ladbrokes will remind you every six months to review your limit
  • This gives you better control over your betting budget from day one

The good news? Ladbrokes already has similar tools in place, so they’re ahead of the game. This just means more control over your betting from day one.

There’s also new stuff about how betting sites protect your money. If a bookie doesn’t protect customer funds (in case they go bust), they’ll have to remind you every six months. You can check Ladbrokes’ policy in their T&Cs.

Ladbrokes vs its competitors: How do the sign up offers compare?

Ladbrokes’ sign up offers are usually great, but the bookmaker faces fierce competition regarding free bets, sign up rewards, and new customer promotions. Here’s how Ladbrokes UK compares to other top British bookies in 2025:

Bookmaker
Bonus
Min deposit
Min odds
Expiry
Link

Ladbrokes

Get £20 in free bets

£5

1/2

14 days

Get bonus

William Hill

Get £60 in free bets

£10

1/2

7 days

Get bonus

Betfred

£50 in Free Bets

£10

Evens

7 days

Get bonus

Gentleman Jim

No offer

N/A

N/A

N/A

Sign up

BetVictor

Get £30 in Free Bets & 30 Free Spins

£10

Evens

7 days

Get bonus

All offers have terms and conditions visible on the bookies’ websites.

Ladbrokes customer support: Get help fast

Ladbrokes offers many ways for British customers to get in touch. If you cannot find an answer in the FAQ section, contact the bookie via private message on social media, live chat, or email.

  • FAQs
  • Live Chat
  • Email
  • Facebook: @ladbrokes
  • Twitter (X): @ladbrokes
  • Freephone: 0808 8020 133

Key facts & figures

  • Founded in: 1886
  • Chairman: Barry Gibson
  • Headquarters: London
  • Owner: Entain
  • Licensed by: UK Gambling Commission
  • License number: 54743
  • Retail Shops: 2,000+

Gambling safety initiatives at Ladbrokes

It’s vital to gamble responsibly. You can take many steps to keep your gambling safe and fun, like setting deposit limits and never chasing losses. Ladbrokes’ ‘Safer Gambling’ page tells you everything you need to know.

Alternatively, get in touch with these non-profits:

  • GamCare: 0808 8020 133
  • BeGambleAware: 0808 8020 133

Our recap of Ladbrokes: Is the sign up offer worth it?

Ladbrokes stands as a top UK bookmaker, with roots dating back to 1886. Their “Bet £5, Get £20 in Free Bets” offer delivers excellent value – a 4x return on your initial stake.

The £5 minimum bet requirement puts this offer ahead of competitors like Bet365 and Betfred, making it a very accessible offer for new punters. Finally, where Ladbrokes really shines is their comprehensive coverage of British sports markets, particularly Premier League football and horse racing at major festivals like Cheltenham.

Ladbrokes sign up offer FAQ

Frequently asked questions about signing up with Ladbrokes, answered by experts.

What are the wagering requirements for the Ladbrokes welcome offer?

There are no wagering requirements for the Ladbrokes welcome offer in the traditional sense. Place your qualifying £5 bet to receive the £20 in free bets. Any winnings from your free bets will be paid out in cash, though the free bet stake itself is not returned.

Can I withdraw my Ladbrokes free bets?

No, you cannot withdraw the Ladbrokes free bets directly as cash. You must use them to place bets, and only any winnings from those bets will be available for withdrawal. The free bet stake is not included in any returns.

What is the Ladbrokes UK sign up offer?

The Ladbrokes sign up offer for UK customers is “Bet £5, get £20 in free bets.” After registering and placing your first qualifying bet of £5 or more at odds of 1/2 (1.5) or greater, you’ll receive £20 in free bets, credited as 4 separate £5 free bet tokens.

Does Ladbrokes offer in-play betting?

In-play (live) betting is available at Ladbrokes. You can bet in play on several sports.

What is the minimum deposit at Ladbrokes?

Most payment methods require a minimum deposit of £5, though some, such as PayPal, require a deposit of £10.

Freelance writer from the United Kingdom with a passion for sports and video games. Gareth has worked for various media publications, writing for Cardiff City Football Club and the Hong Kong Jockey Club.

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