Ladbrokes welcome offers: £20 in free bets
The Ladbrokes sign up offer 2025 for British punters is “Bet £5, get £20 free bets.” Here is our in-depth guide to activating the Ladbrokes UK welcome bonus, placing a winning bet, and key terms of the offer.
Ladbrokes Offers | Offer details | Sign up |
---|---|---|
Sports welcome offer | £20 in free bets | Claim offer |
Gaming welcome offer | 20 free spins | Claim offer |
Bingo bonus offer | £25 bonus | Claim offer |
Poker sign up offer | £50 tickets | Claim offer |
How to register on Ladbrokes & claim £20 free bets
Getting started with Ladbrokes in England is straightforward, whether on your desktop or using the mobile app. Here’s a step-by-step guide to help you sign up and claim the welcome offer.
- Visit Ladbrokes: Go to ladbrokes.com or download their nifty app from your mobile store.
- Create your account: Click the “Join” button at the top of the page. You’ll need to provide the usual particulars: name, address, birth date, and contact details – standard stuff for any reputable bookmaker.
- Fund your account: To qualify for the offer, deposit a minimum of £/€5 (using an eligible payment method) within 14 days of registration. (Note: Deposits via Prepaid Cards, Moneybookers, PayPal, Paysafe, Neteller, or Skrill are excluded.)
- Place your first bet: Add your selections to the bet slip, and place a bet of at least £/€5 at odds of 1/2 (1.5 in decimal) or greater.
- Collect your free bets: Once your qualifying bet settles, you’ll automatically receive a total of £/€20 in free bets.
Note: Free bets are valid for 7 days from the time they’re credited, and the stake of any free bet is not returned as part of your winnings.
Terms & conditions of the Ladbrokes sign up offer
Before signing up, be sure you read over the T&C. Here are the most pertinent points to remember:
- New UK customers only
- Legal age: 18+
- New UK & ROI customers only
- You must be 18+
- Minimum deposit: £/€5
- Minimum odds: 1/2 or greater
- Time to claim offer: 14 days
Best Ladbrokes promotions for existing customers in 2025
In addition to the Ladbrokes sign up offer, punters can take advantage of some great ongoing promotions for existing customers. We’ve highlighted some of the better ones on the site below.
A Gaffer of an Acca
With this offer, you can insure two accumulators. Ladbrokes will give you your money back if one leg lets you down, including on in-play bets.
This deal applies to multi-bets of 5 legs or more on football. Look for the Odds Boost button to get a better price, then insure the bet by adding at least 5 teams. If one lets you down, you get your stake back up to £10.
Extra Place Races
Check the Extra Place Races with the promotions section every day. Ladbrokes lists various races with its improved each-way place terms.
For example, you may get 3 places instead of 2 and/or get 1/4 odds instead of 1/5. Full terms apply, if non-runners occur, normal each-way places may be used.
Best Odds Guaranteed
This is a real favourite with horse racing punters. ‘BOG’ applies from 8 am on the day of the race in question. Take the price on your horse, and if it wins at a bigger SP, you will be paid out at the higher price.
Odds Boost
You may get an Odds Boost on any sport. This one is always worth checking whenever you log in to your Ladbrokes account.
Instead of 4/1, you may get 6/1 for your horse. You may also be offered 6/4 instead of 1/1 for your football team. Find out what’s on offer but only use it when you want to bet anyway.
2 Up
2 Up has become a firm favourite with football fans at Ladbrokes. If your team goes 2 goals up, you will be paid out as a winner no matter the final result. This is an automatic pay out, you won’t need to go on and claim it.
This only works on pre-match bets. You won’t be eligible if you let the game kick off and then bet in-play. The feature works for singles and multiples, so any team in your accumulator going 2 up means that leg will be paid out as a winner.
Bet Builder Boost
If you like placing Bet Builders already, look out for this as you can get the Bet Builder odds boosted. Create your bet combo as usual, then hit the Boost button when you see it. Ladbrokes may offer bigger odds than advertised.
1-2 Free
Predict three football scores to win £100 in cash. Ladbrokes will advertise the three games in the feature. Enter your predictions, if you fail Ladbrokes will offer a £5 free bet builder for 2 wins and a £1 bet for one correct score.
Lucky Dip
Get bigger odds on randomly assigned bets. Use the Lucky Dip feature and your random pick is revealed once you’ve placed your bet.
Stable Mates
Bookmark the horses you like to keep a digital notebook of their performances.
Tote Guarantee
Guaranteed minimums are offered on Placepots of £50,000 or £100,000, depending on the meeting.
Ladbrokes sports betting markets, features, odds overview
There are many benefits to betting with Ladbrokes. The bookmaker is one of the most popular sportsbooks in the UK for a reason. Ladbrokes can be fully trusted and has excellent customer service, but its vast sports offering is second to none.
Ladbrokes betting markets
Ladbrokes has a massive array of markets to bet on. Football is the primary sport in the UK, and Ladbrokes’ football markets are vast. Players can bet on every league and cup imaginable, from the Premier League to the National League.
Ladbrokes offers the classics, like in-play and outrights, as well as exotics. For example, for a typical match from the Premier League, players can bet on the match result, how many goals will be scored, the first goal scorer, and much more.
Ladbrokes offers comprehensive coverage across major sports:
⚽ Football
- Premier League
- Champions League
- International competitions
🏇 Horse Racing
- Daily UK & Ireland meetings
- International racing
- Virtual racing
🎾 Tennis
- Grand Slams
- ATP Tour
- WTA Tour
Alongside football, horse racing is also extremely popular, and with races occurring year-round, racing lovers will have loads to bet on with Ladbrokes. There are also markets and odds for tennis, cricket, golf, Formula One, darts, NFL, and more.
Key betting features at Ladbrokes
You can always get new customer offers and betting promotions at Ladbrokes. Check their promos page for the latest.
One of the oldest brands in the business however is also on the ball when it comes to special features. We’ve highlighted some of the best ones.
Ladbrokes Grid
Ladbrokes does have a good loyalty scheme for existing customers, which is named The Grid. This is a program which creates a connection between modern online betting and traditional shop betting.
This is important as many people within our industry are still employed in the high street betting shops.
You can get a Grid Card after signing up with Ladbrokes. This is linked to your account. Rewards are given in terms of free bets, prizes and money back deals. Stats are also accumulated to help you along.
Points are accumulated by betting online or in shops. Even when a bet is placed in person, you can track it online after it is scanned.
Live Streaming
We shouldn’t take live streaming for granted, and we can get it at Ladbrokes. As well as their in-play betting, which is open on nearly all sports, live streaming is available on:
- Football
- Basketball
- Darts
- Horse racing
- Tennis
While you are watching the events, you can get real-time stats and scores to help you along. You can do this via desktop or mobile.
There are two main benefits of live streaming. Firstly, you can see some of your event before betting to better understand how competitors are performing. Secondly, you can watch your chosen sports events on the move without the need to find a TV.
Cash Out
You can cash out at Ladbrokes as soon as you’ve placed a bet. You can also get out of your bet, for better or worse, between legs on a multi bet if you wish.
As soon as you place your bet, the Cash Out feature appears. If your bet is doing well, you may be offered more than you staked and you can claim that early without waiting for the result. It can also be used to cut your losses if you suddenly feel your bet won’t do well.
#GetABet
The #GetABet function is an interactive way to place bets. Use hashtag #GetABet on Ladbrokes’ X account to ask for bespoke bets from traders.
The traders have their fingers on the pulse and can, if possible, offer you odds on some weird and wonderful bet combinations.
Ladbrokes mobile app experience
There is a free downloadable Ladbrokes sports app. You can get this for all modern iOS and Android devices.
No markets, promotions, or features are missing. Everything you can access via the desktop site can be seen on the native app. In fact, for many, the app is a better way to access the Ladbrokes platform as it’s fast and easy to use.
There is no app-specific new customer bonus here, but frankly, you don’t need one. The original Ladbrokes offer and all existing customer promotions can be accessed on the app.
Ratings made public via the App Store and Google Play are very high for the Ladbrokes app. Current customers are happy, though the developers always make small changes to keep things relevant and improve.
The app offers in-play betting and even live streaming. In our experience, the major advantage of using this app is the convenience it brings. You can log in quickly, bet on the move, and even keep an eye on the live action, which is something we love.
Banking options for deposits & withdrawals
Ladbrokes offers plenty of deposit and withdrawal options. The usual debit cards, PayPal, Apple Pay, and Google Pay are all accepted.
VISA / MasterCard / Maestro |
Instant |
£5 |
Free |
Apple Pay |
Instant |
£5 |
Free |
Google Pay |
Instant |
£5 |
Free |
PayPal |
Instant |
£10 |
Free |
Neteller |
Instant |
£10 |
Free |
Paysafe Card |
Instant |
£5 |
Free |
Revolut |
Instant |
£10 |
Free |
UK Betting News: Revised deposit limits coming to Ladbrokes this year
The Gambling Commission is bringing in some new rules that’ll affect how you sign up at Ladbrokes and other betting sites. From October 31st, you’ll need to set a deposit limit before making your first deposit.
Here’s how it it’ll affect you when claiming your £20 in free bets on Ladbrokes:
- When signing up at Ladbrokes, you’ll set a spending limit before your first deposit
- You can adjust this limit up or down whenever you want
- Ladbrokes will remind you every six months to review your limit
- This gives you better control over your betting budget from day one
The good news? Ladbrokes already has similar tools in place, so they’re ahead of the game. This just means more control over your betting from day one.
There’s also new stuff about how betting sites protect your money. If a bookie doesn’t protect customer funds (in case they go bust), they’ll have to remind you every six months. You can check Ladbrokes’ policy in their T&Cs.
Ladbrokes vs its competitors: How do the sign up offers compare?
Ladbrokes’ sign up offers are usually great, but the bookmaker faces fierce competition regarding free bets, sign up rewards, and new customer promotions. Here’s how Ladbrokes UK compares to other top British bookies in 2025:
Ladbrokes |
Get £20 in free bets |
£5 |
1/2 |
14 days |
|
Get £60 in free bets |
£10 |
1/2 |
7 days |
||
£50 in Free Bets |
£10 |
Evens |
7 days |
||
No offer |
N/A |
N/A |
N/A |
||
Get £30 in Free Bets & 30 Free Spins |
£10 |
Evens |
7 days |
All offers have terms and conditions visible on the bookies’ websites.
Ladbrokes customer support: Get help fast
Ladbrokes offers many ways for British customers to get in touch. If you cannot find an answer in the FAQ section, contact the bookie via private message on social media, live chat, or email.
- FAQs
- Live Chat
- Facebook: @ladbrokes
- Twitter (X): @ladbrokes
- Freephone: 0808 8020 133
Key facts & figures
- Founded in: 1886
- Chairman: Barry Gibson
- Headquarters: London
- Owner: Entain
- Licensed by: UK Gambling Commission
- License number: 54743
- Retail Shops: 2,000+
Gambling safety initiatives at Ladbrokes
It’s vital to gamble responsibly. You can take many steps to keep your gambling safe and fun, like setting deposit limits and never chasing losses. Ladbrokes’ ‘Safer Gambling’ page tells you everything you need to know.
Alternatively, get in touch with these non-profits:
- GamCare: 0808 8020 133
- BeGambleAware: 0808 8020 133
Our recap of Ladbrokes: Is the sign up offer worth it?
Ladbrokes stands as a top UK bookmaker, with roots dating back to 1886. Their “Bet £5, Get £20 in Free Bets” offer delivers excellent value – a 4x return on your initial stake.
The £5 minimum bet requirement puts this offer ahead of competitors like Bet365 and Betfred, making it a very accessible offer for new punters. Finally, where Ladbrokes really shines is their comprehensive coverage of British sports markets, particularly Premier League football and horse racing at major festivals like Cheltenham.
Ladbrokes sign up offer FAQ
Frequently asked questions about signing up with Ladbrokes, answered by experts.
What are the wagering requirements for the Ladbrokes welcome offer?
There are no wagering requirements for the Ladbrokes welcome offer in the traditional sense. Place your qualifying £5 bet to receive the £20 in free bets. Any winnings from your free bets will be paid out in cash, though the free bet stake itself is not returned.
Can I withdraw my Ladbrokes free bets?
No, you cannot withdraw the Ladbrokes free bets directly as cash. You must use them to place bets, and only any winnings from those bets will be available for withdrawal. The free bet stake is not included in any returns.
What is the Ladbrokes UK sign up offer?
The Ladbrokes sign up offer for UK customers is “Bet £5, get £20 in free bets.” After registering and placing your first qualifying bet of £5 or more at odds of 1/2 (1.5) or greater, you’ll receive £20 in free bets, credited as 4 separate £5 free bet tokens.
Does Ladbrokes offer in-play betting?
In-play (live) betting is available at Ladbrokes. You can bet in play on several sports.
What is the minimum deposit at Ladbrokes?
Most payment methods require a minimum deposit of £5, though some, such as PayPal, require a deposit of £10.