Ladbrokes sign up offer: Get £20 in free bets in August 2025

The main Ladbrokes sign up offer for British punters as of August 2025 is “Bet £5, get £20 free bets.” Here is our in-depth guide to activating the Ladbrokes UK welcome bonus, placing a winning bet, and key terms of the offer.

Details and requirements of the Ladbrokes sports sign up offer

Bet £5, get £20 in free bets. Perfect for football fans, horse racing enthusiasts, and tennis bettors. Before signing up, be sure you read over the T&C. Here are the most pertinent points to remember:

• Legal age: 18+
• New UK & ROI customers
• You must be 18+
• Minimum deposit: £/€5
• Minimum odds: 1/2
• Time to claim offer: 14 days
• Free bet validity: 7 days

Details and requirements of the Ladbrokes Casino welcome offer

Deposit & bet £10 on qualifying games (including Premium European Roulette, Big Bass Splash, Fishin’ Frenzy, Gold Cash Freespins, Age of Gods series), and get £30 in bonus credits. Perfect for roulette players, slot enthusiasts, and live casino fans.

• 40x wagering requirement
• Selected slots and live games
• Max stake £2
• 30-day expiry

Details and requirements of the Ladbrokes Bingo bonus offer

Deposit & spend £5 on bingo tickets and get a £25 bingo bonus to use in the following rooms: The Living Room (main room), The Attic (budget-friendly), The Gaming Room (90-ball), The Garage (quick 30-ball games), Coronation Street & Slingo Bingo themed rooms. Perfect for community gaming, casual players, and bingo newcomers.

• 2x wagering on bingo
• Available for 30 days
• Access to all bingo rooms
• From £0.05 tickets

Details and requirements of the Ladbrokes Poker sign up offer

Deposit £10, get £50 in poker tickets, spread out across one week. The daily breakdown includes: Spin tickets (£0.25), MTT tickets (£1.10-£5.50), Sit & Go tickets (£1-£10), plus special tournament entries. It’s perfect for tournament players, poker newcomers, and multi-table enthusiasts.

• Daily packages for 7 days
• Mix of MTTs, Sit & Go, Spins
• Tickets valid for 7 days
• Must log in daily to claim

Which Ladbrokes sign up offer should I choose?

The £20 free bets offer for sports provides excellent value with the lowest entry barrier (just £5). On the other hand, the £30 casino bonus gives more bonus funds but requires higher wagering. For social gaming, the Ladbrokes £25 bingo bonus with 2x wagering is the easiest to clear. Finally, the £50 ticket package for poker provides the highest absolute value over seven days.

Each welcome offer is restricted to one per customer, per product, so choose wisely. However, you can potentially claim the sports offer first, then explore other Ladbrokes products later.

We’ve claimed this bonus ourselves and can confirm it works exactly as advertised. Here’s your roadmap to £20 in free bets:

1. Visit Ladbrokes: Go to ladbrokes.com or download the app from your mobile store.
2. Create your account: Click the “Join” button at the top of the page. You’ll need to provide the usual particulars: name, address, birth date, and contact details – standard stuff for any reputable bookmaker.
3. Fund your account: To qualify for the offer, deposit a minimum of £/€5 (using an eligible payment method) within 14 days of registration. (Note: Deposits via Prepaid Cards, Moneybookers, PayPal, Paysafe, Neteller, or Skrill are excluded.)
4. Place your first bet: Add your selections to the bet slip, and place a bet of at least £/€5 at odds of 1/2 (1.5 in decimal) or greater.
5. Collect your free bets: Once your qualifying bet settles, you’ll automatically receive a total of £/€20 in free bets.

Note: Free bets are valid for 7 days from the time they’re credited, and the stake of any free bet is not returned as part of your winnings.

Sign up

August 2025 offers fantastic opportunities to use your Ladbrokes free bets across multiple sports. Football returns with Premier League pre-season friendlies and Community Shield action, whilst the Championship and League One/Two campaigns get underway. Tennis fans can enjoy the US Open starting on 24th August, with qualifying rounds beginning earlier in the month.

Horse racing provides daily betting opportunities with meetings at York, Goodwood, and other premier racecourses. The World Athletics Championships take place in Tokyo (13-21 September), offering excellent betting markets. Formula 1 continues with the Dutch Grand Prix at Zandvoort on 31st August, whilst cricket fans can follow The Hundred and County Championship matches.

Your £20 in free bets can be split across these diverse sports & markets, allowing you to explore different sports and betting strategies. Consider using them on accumulator bets for football pre-season matches, outright winners for tennis tournaments, or daily horse racing selections across the month’s premium meetings.

Four suggested £5 free bet strategies:

• Free Bet 1 – Football Accumulator: Combine three Championship opening day results (minimum odds 1/2 each) for enhanced returns on the new season’s first weekend.
• Free Bet 2 – Tennis Outright: Back a top seed to win the US Open men’s or women’s title, offering excellent value on month-long tournaments with your free stake.
• Free Bet 3 – Horse Racing Daily Double: Select winners from two feature races at York Ebor Festival (20-23 August) for potentially lucrative combination betting.
• Free Bet 4 – Formula 1 Specials: Bet on podium finishers or fastest lap markets for the Dutch Grand Prix, providing exciting action beyond race winner betting.

The value doesn’t stop after claiming your £20 free bets. Ladbrokes keeps rewarding customers with ongoing promotions:

Acca insurance: Lower-risk accumulators

The accumulator insurance promotion, branded as “Acca Insure,” protects football accumulator bets with five or more selections on both pre-match and in-play bets. If exactly one selection loses, Ladbrokes will refund your stake up to £10 as a free bet.

To qualify, you must place a real money accumulator with five or more selections from specific markets, including Match Result, Both Teams to Score, Correct Score, Over/Under Total Goals, or 2up&win markets. Each selection must have minimum odds of 1/10, and the entire accumulator must have combined minimum odds of 3/1.

Extra Place Races

Check the Extra Place Races with the promotions section every day. Ladbrokes lists various races with its improved each-way place terms. This promotion enhances each-way betting value by extending place terms beyond standard bookmaker offers, giving punters better coverage for their selections.

For example, you may get 3 places instead of 2 and/or get 1/4 odds instead of 1/5. Full terms apply, if non-runners occur, normal each-way places may be used.

Best Odds Guaranteed

This is a real favourite with horse racing punters. ‘BOG’ applies from 8 am on the day of the race in question. Take the price on your horse, and if it wins at a bigger SP, you will be paid out at the higher price. This guarantee ensures you always receive the best possible odds, whether early morning prices or starting prices offer better value.

Odds Boost

You may get an Odds Boost on any sport. This one is always worth checking whenever you log in to your Ladbrokes account.

This daily feature allows customers to enhance odds on a selection of their choice, providing better value than standard market prices across various sports and events. Instead of 4/1, you may get 6/1 for your horse.

You may also be offered 6/4 instead of 1/1 for your football team. Find out what’s on offer but only use it when you want to bet anyway.

2 Up

Two goals up, and you will be paid out as a winner no matter the final result. This is an automatic pay out, you won’t need to go on and claim it.

This early payout feature removes the anxiety from backing favourites and provides instant gratification when your team takes commanding leads. This only works on pre-match bets.

If you let the game kick off, you won’t be eligible and then bet in-play. The feature works for singles and multiples, so any team in your accumulator going 2 up means that leg will be paid out as a winner.

Bet Builder Boost

If you like placing Bet Builders already, look out for this as you can boost the Bet Builder odds. Create your bet combo as usual, then hit the Boost button when you see it.

Ladbrokes may offer bigger odds than advertised. This enhancement adds value to same-game multiples, allowing customers to combine multiple outcomes within single matches at improved prices.

1-2 Free

Predict three football scores to win £100 in cash. Ladbrokes will advertise the three games in the feature. Enter your predictions, if you fail, Ladbrokes will offer a £5 free bet builder for 2 wins and a £1 bet for one correct score.

Lucky Dip

Get bigger odds on randomly assigned bets. Use the Lucky Dip feature and your random pick is revealed once you’ve placed your bet.

Stable Mates

Bookmark the horses you like to keep a digital notebook of their performances.

Tote Guarantee

Guaranteed minimums are offered on Placepots of £50,000 or £100,000, depending on the meeting.

There are many benefits to betting with Ladbrokes. The bookmaker is one of the most popular sportsbooks in the UK for a reason. Ladbrokes can be fully trusted and has excellent customer service, but its vast sports offering is second to none.

Ladbrokes betting markets

Ladbrokes has a massive array of markets to bet on. Football is the primary sport in the UK, and Ladbrokes’ football markets are vast. Players can bet on every league and cup imaginable, from the Premier League to the National League. The bookmaker covers over 30 football leagues globally, including all major European competitions like the Champions League, Europa League, and domestic cups.

Ladbrokes offers the classics, like in-play and outrights, as well as exotics. For example, for a typical match from the Premier League, players can bet on the match result, how many goals will be scored, the first goal scorer, and much more. The sportsbook provides over 100 different betting markets per Premier League match, including player props, corners, cards, and detailed statistical outcomes.

Ladbrokes offers extensive coverage across major sports:

Football

• Premier League
• Champions League
• International competitions

Horse Racing

• Daily UK & Ireland meetings
• International racing
• Virtual racing

Tennis

• Grand Slams
• ATP Tour
• WTA Tour

Alongside football, horse racing is also extremely popular, and with races occurring year-round, racing lovers will have loads to bet on with Ladbrokes. There are also markets and odds for tennis, cricket, golf, Formula One, darts, NFL, and more. The bookmaker covers over 35 sports in total, from mainstream options like basketball and baseball to niche markets including darts, snooker, and even politics and entertainment betting.

You can always get new customer offers and betting promotions at Ladbrokes. Check their promos page for the latest.

However, one of the oldest brands in the business is also on the ball regarding special features. We’ve highlighted some of the best ones.

Ladbrokes Grid

Ladbrokes does have a good loyalty scheme for existing customers, which is named The Grid. This is a program which creates a connection between modern online betting and traditional shop betting.

This is important as many people within our industry are still employed in the high street betting shops.

You can get a Grid Card after signing up with Ladbrokes. This is linked to your account. Rewards are given in terms of free bets, prizes and money back deals. Stats are also accumulated to help you along.

Points are accumulated by betting online or in shops. Even when a bet is placed in person, you can track it online after it is scanned.

Live Streaming

We shouldn’t take live streaming for granted, and we can get it at Ladbrokes. As well as their in-play betting, which is open on nearly all sports, live streaming is available on:

• Football
• Basketball
• Darts
• Horse racing
• Tennis

While you are watching the events, you can get real-time stats and scores to help you along. You can do this via desktop or mobile.

There are two main benefits of live streaming. Firstly, you can see some of your event before betting to better understand how competitors are performing. Secondly, you can watch your chosen sports events on the move without the need to find a TV.

Cash Out

You can cash out at Ladbrokes as soon as you’ve placed a bet. You can also get out of your bet, for better or worse, between legs on a multi bet if you wish.

As soon as you place your bet, the Cash Out feature appears. If your bet is doing well, you may be offered more than you staked and you can claim that early without waiting for the result. It can also be used to cut your losses if you suddenly feel your bet won’t do well.

#GetABet

The #GetABet function is an interactive way to place bets. Use hashtag #GetABet on Ladbrokes’ X account to ask for bespoke bets from traders.

The traders have their fingers on the pulse and can, if possible, offer you odds on some weird and wonderful bet combinations.

Ladbrokes mobile app experience

There is a free downloadable Ladbrokes app available for all iOS and Android devices. The app offers in-play betting and live streaming. The main advantage of using this app is the convenience it brings. You can log in quickly, bet on the move, and keep an eye on the live action.

No markets, promotions, or features are missing. Everything you can access via the desktop site can be seen on the native app. In fact, for many, the app is a better way to access the Ladbrokes platform as it’s fast and easy to use.

There’s no app-specific Ladbrokes sign-up offer, but frankly, you don’t need one, as the £20 free bets work just fine on mobile. All existing customer promotions can be accessed on the app too.

Ratings are high for the Ladbrokes app (4.4/5 on Google Play and 4.7/5 on Apple). Current customers are happy, and developers are continually making small changes to keep it relevant.

Ladbrokes’ partnerships and sponsorships

Ladbrokes maintains strong partnerships across multiple sports, reinforcing its commitment to British and international sporting excellence. The bookmaker recently signed a three-year partnership with Chester Racecourse, becoming the Official Fixed Betting Partner for the Boodles May Festival and title sponsor of Ladbrokes Chester Cup Day.

Additionally, Ladbrokes has been named the official betting partner of Premier League club Liverpool in a multi-year agreement, with branding featured at Anfield stadium and Liverpool Women’s St Helen’s Stadium.

The company has expanded into combat sports with a regional sponsorship agreement with the Ultimate Fighting Championship (UFC) in Australia and New Zealand, whilst also sponsoring the PDC UK Open and Players Championship Finals in darts. Ladbrokes strengthens its presence in horse racing through partnerships with historic venues, including naming rights deals that showcase the brand’s deep-rooted connection to the sport.

Ladbrokes offers comprehensive banking solutions designed to meet diverse customer needs whilst maintaining the highest security standards. The bookmaker provides multiple deposit and withdrawal options, all processed through secure encrypted channels to protect customer financial information.

Deposit methods

Ladbrokes accepts all major debit cards including Visa, Mastercard, and Maestro, with instant processing and no fees. The minimum deposit is £5 for most methods, with a maximum of £2,000 per transaction. Apple Pay and Google Pay are available for mobile users, offering seamless one-touch payments directly from compatible devices.

PayPal remains one of the most popular e-wallet options, requiring a £10 minimum deposit but offering instant transfers and enhanced privacy as transactions don’t appear on bank statements. Additionally, customers can use Paysafecard for anonymous deposits, perfect for those preferring not to share banking details online.

Withdrawal options

Ladbrokes withdrawal times are among the fastest in the industry, with Visa Fast Funds and instant bank transfers processing within 8 hours. PayPal withdrawals typically clear within 4-8 hours, whilst traditional bank transfers may take 1-3 business days. The Ladbrokes Grid Card offers instant access to winnings, making it the preferred choice for frequent bettors.

All withdrawals operate on a closed-loop system, meaning funds must be returned to the original deposit method for security compliance. This anti-money laundering measure ensures customer protection whilst maintaining regulatory standards. There are no withdrawal fees regardless of the chosen method.

Betting news: Revised deposit limits coming to Ladbrokes UK

The Gambling Commission is bringing in some new rules that’ll affect how you sign up at Ladbrokes and other betting sites. From October 31st, you’ll need to set a deposit limit before making your first deposit.

Here’s how it’ll affect you when claiming your £20 in free bets on Ladbrokes:

• When signing up at Ladbrokes, you’ll set a spending limit before your first deposit
• You can adjust this limit up or down whenever you want
• Ladbrokes will remind you every six months to review your limit
• This gives you better control over your betting budget from day one

The good news? Ladbrokes already has similar tools in place, so they’re ahead of the game. This just means more control over your betting from day one. There’s also new stuff about how betting sites protect your money.

Ladbrokes’ sign up offers are usually great, but the bookmaker faces fierce competition regarding free bets, sign up rewards, and new customer promotions. Here’s how Ladbrokes UK compares to other top British bookies in 2025:

All offers have terms and conditions visible on the bookies’ websites.

Ladbrokes offers many ways for British customers to get in touch. If you cannot find an answer in the FAQ section, contact the bookie via private message on social media, live chat, or email.

• FAQs
• Live Chat
• Email
• Facebook: @ladbrokes
• Twitter (X): @ladbrokes
• Freephone: 0808 8020 133

It’s vital to gamble responsibly. You can take many steps to keep your gambling safe and fun, like setting deposit limits and never chasing losses. Ladbrokes’ ‘Safer Gambling’ page tells you everything you need to know.

Alternatively, get in touch with these non-profits:

• GamCare: 0808 8020 133
• BeGambleAware: 0808 8020 133

Ladbrokes stands as a top UK bookmaker, with roots dating back to 1886. Their “Bet £5, Get £20 in Free Bets” offer delivers excellent value – a 4x return on your initial stake.

The £5 minimum bet requirement puts this offer ahead of competitors like Bet365 and Betfred, making it a very accessible offer for new punters. Finally, where Ladbrokes really shines is their comprehensive coverage of British sports markets, particularly Premier League football and horse racing at major festivals like Cheltenham.